亞馬遜侵權賬戶被封申訴攻略

圖片來源：圖蟲創意

想必大多數賣家都有被標記為侵權的經歷，這也是違規中最常見的問題之一，往往也是亞馬遜賣家的熱議話題，又該如何申訴侵權呢？先跟大家分享幾個案例。

案例1:賬戶后臺Legal Name和收款賬戶名稱不一樣，亞馬遜一直問兩者之間什么關系，怎么證明兩者之間的關系，有的賣家還遇到過多次被要求證明的?？赡苁且婚_始填寫的信息不一致導致被亞馬遜檢測，所以在一開始信息就需要規避一下。

案例2:歐洲賬戶注冊使用了跟法人不同的信用卡，亞馬遜也會一直問兩者之什么關系，怎么證明兩者之間的關系。所以在注冊時一定要注意信用卡用法人的，避免后續出現的問題。

案例3:賬戶后臺涉及到人名的,不要隨意的調換順序,要保持一致。Zhang San就一直寫Zhang San,San Zhang 就一直寫San Zhang，也就是永遠保持一致。

案例4:看到別人的賬戶都在銷售一個從1688進貨的產品，也不排查產品是否侵權，就直接上架開始銷售，然后賬戶Over。不管是自建還是跟賣,第一件事就是要排查這個產品是否會侵權。

案例5:提交資料的真實性，這也是很重要的一點。很多賣家圖方便或圖快就直接把需要提交的資料直接PS，那么很有可能導致店鋪都掛掉。亞馬遜的檢測機制這么神了，如果你還認為提交假的資料可以通過的話，那可能只會收到更嚴重的處罰。

下面進入正題，主要講亞馬遜侵權之后賬戶被封如何正確申訴。

案例分析:被商標持有者/專利持有者投訴侵權

申訴要點:

1.第一時間下架侵權產品不要抱有僥幸心理，并檢測整個店鋪是否有類似產品全部下架。

2.聯系郵件中給出的投訴者，承認錯誤無心之失，言辭懇求，告知已經下架產品，承諾不再銷售他們品牌的產品并抄送給亞馬遜notice 郵箱。

3.申訴信:

-資料上有進貨發票和其他有效證明可以提交作為輔助

-說明已經在第一時間刪除產品并保證不在銷售

-加大產品品牌/專利/真偽方面的檢測100%確定沒有問題才會上架

-組建專人團隊負責核查產品信息:外觀/品牌/工廠資質等

-提供供應商的聯系信息管網等證明有正規的進貨渠道

-保證不再犯錯

提醒賣家分析賬戶具體情況導致問題的具體原因很重要?。?！

模板如下：

Dear sir/madam,

Thanks for your patience about our issue. We extremely apologize for the inconvenience to you.

We got to recognize that we made a mistake and may infringe the intellectual property rights of others. When we received your email about this issue we have created remove order of our FBA stock to prevent the similar complaint. Now we have send an email to

amazonsupport@Xxx.com at June 15, 2017 plead them to withdraw the complaint and we have to make a commitment to them: we will never sell this products again in the future and to our behavior made the most sincere words of apology, and we also Cc the email to Amazon, but we haven’t received any responded up until now. We will keep our eyes on this issue and 1 hope that we can find an amicable solution to this issue through the consultation process.

We take the following measures after we got your email:

1. Since we got the Warning Notice of Intellectual Property Rights Infringement about our ASIN:侵權的ASIN碼may infringe the intellectual property rights of others, we have remove all the inventory stop selling at first time, now we have deleted this listing now and we no

longer sell it again.

2. We have contact the rights owner for retracting the complaints and made the most sincere words of apology, but we haven’t received any responded up until now, we will closely watch the reply. 

About this issue, we have taken the following steps to help us to resolve the issue and prevent similar complaints.

1. We have checked all the listing detail from title, image, description and bullet point to ensure have no information in misunderstanding. And we are firmly deleting all the listings that could show any signs of conflicts with intellectual property rights.

2. We have establish the professional handling team to take care of listing 100% match on description, images, bullet points, & search terms, etc. Never make more mistakes of the Product Design or Brand.

3. We have organized our own research department to make sure we can sell our own products with our own design & model instead of purchasing from our supplier, to prevent any possible infringement problems on Trademarks & Packages & Design.

4.All of the email or complaint answered and resolve under 24 hours. Provide a good after-sales service.

Hope you can give me a chance again. If there’s any other information you need, please feel free to contact us.

Yours sincerely,店鋪名Appeal Service

模板僅供參考，具體的申訴信還需根據賬戶的具體情況去編輯。侵權時有發生，最后魔詞申訴給您一些防侵權小建議，規避風險：

1.全面的檢查產品是否被人注冊了知識產權，或者這個產品是否是在某個產品的基礎上做的改良；

2.對商品和商品詳情頁面做全面的知識產權調查，確保不含有侵權的字眼和圖片；

3.有的產品在上架之后仍會有人去注冊知識產權，或者在上架前就有人注冊了只不過還在申訴中，暫時查不到而已，因此定期做知識產權的檢查尤為重要。

4.不要在描述和標題中加入標點符號，有些普通的文字加了標點符號后可能會導致商標侵權。

5.上架類似品牌設計的商品可能導致被權利所有者投訴的風險，一旦被標記為違規，賣家將可能因沒有權利所有者授權而導致申訴敗訴。

賬戶遇到侵權無法解決的，可咨詢魔詞申訴，幫您做一個詳細的評估分析~

（編輯：江同）

（來源：魔詞）

以上內容僅代表作者本人觀點，不代表雨果跨境立場！如有關于作品內容、版權或其它問題請于作品發表后的30日內與雨果跨境取得聯系。