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亞馬遜差評刪除的正確姿勢,文章后面附帶實操流程

相信大家都知道差評的“威力”,它不僅會降低Listing的權重,還會大大降低Listing 轉化率。如果是新品帶上差評的話,那就更加嚴重,因為它Review不多或者沒有,會大大影響Listing總體評分,基本算是報廢

亞馬遜差評刪除的正確姿勢,文章后面附帶實操流程

如何處理差評?

其實差評是不可避免的,不是你的產品問題就是亞馬遜FBA的問題

01# 回復差評

處理差評第一步,向他道歉,無論是不是你錯,還要感謝他對產品留下真實的反饋

02# 聯系買家

亞馬遜買家-賣家消息服務聯系客戶

US傳送門:

”https://sellercentral.amazon.com/gp/help/external/200389080?language=en-US&ref=efph_200389080_cont_202125900”

很多誤認為只需要發一個郵件過去等消息就可以,其實不然。下面是我在US站常用且有效的電子郵件模塊

第一封

主題: Thank you for your +產品名稱) purchase!

正文: Hello +買家名字)

Thank you for purchasing+產品名稱). This is the first of the three emails you will receive to ensure timely delivery. +訂單鏈接: You can track your order here

Your satisfaction is our number one priority, and we strive to offer high-quality products and services. If you have any issues with the delivery of our product, please feel free to reach out to us or contact Amazon customer service. +亞馬遜客戶服務鏈接,不知道的小伙伴可以去對應站點前臺底部查找)

Thank you for your purchase.Sincerely

Name and Designation

接下來的幾天里,你要跟緊上面那個郵件。你可以問他們上差評的原因,切記!千萬不要要求改好評,或者通過促銷手段,回款手段去暗示,會被殺店的

第二封

主題 How is your +產品名稱)working for you?

正文: Hello +買家名字)

This is the second of the three emails you will receive from us. 

We hope you have received *[product-name]* in perfect condition. Your satisfaction is our number one concern. If you have any issues with the product or have questions about its features, please feel free to respond to this email and let us know your concerns. You can also get in touch with Amazon customer service at +亞馬遜客戶服務鏈接

We strive to ensure complete customer satisfaction and would love to know what you think about *[product-name]*. It’ll only take you 2 minutes! You can post your honest review here:(+對應差評鏈接)

Your valuable feedback will help customers in the future as well as help us improve our product and service. 

Sincerely,Name and Designation

問他上差評的原因,等他說出口后,然后直接安排補發

第三封

主題Dedicated To Your Experience!

正文: Hello +買家名字

We hope you’re having a blast and that you’re enjoying your new+產品名稱. This will be our last email to you regarding this purchase. 

We are always excited to hear from you. Your feedback is what helps us grow and take our service to the next level for future customers. So if you haven’t already left a review for your new +產品名稱, you can post your feedback at +對應差評鏈接. It’ll only take you 2 minutes, and it’ll definitely make our day!

If there are any issues with the product you can get in touch with us directly by responding to this email. You can also contact Amazon customer service if you have any other concerns. +亞馬遜客戶服務鏈接

If you have already left us a review, please ignore this mail.

Thank you for your purchase and have a fantastic day!

 Sincerely,Name and designation

這樣一套打法下來基本都能刪除,或者差評改好評。如果差評內容涉及到,歧視,政治,FBA等,直接把產品ASIN,上差評時間,買家賬號名發送到(community-help@amazon.com )種差評通過發郵件給差評團隊,處理速度是很快的,不要去聯系買家或者后臺申訴,浪費寶貴的時間

/我是景城/

/在亞馬遜上有什么疑問可以聯系我,一起交流,互相學習/

(來源:景城)

以上內容屬作者個人觀點,不代表雨果跨境立場!本文經原作者授權轉載,轉載需經原作者授權同意。?

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